Privacy Policy

Notice Date: April 22, 2026
Effective Date: April 22, 2026

STEPHOW Inc. (hereinafter referred to as the "Company") strictly complies with the Personal Information Protection Act and all relevant privacy regulations and guidelines to ensure the secure protection of personal information.

The term "Privacy Policy" refers to the guidelines the Company must follow to protect users’ valuable personal information, thereby enabling them to use the services with peace of mind.

This Privacy Policy applies to the Wissly AI Service provided by the Company.

1. Collection of Personal Information

The Company collects only the minimum personal information necessary during the membership registration and service usage process.

CategoryCollected ItemsPurpose of Use
Membership RegistrationEmail, Password, Name, Contact Information, Company Name, Affiliation/DepartmentVerify intent to register, identify users and prevent duplicate sign-ups, deliver notices, marketing utilization
Account RecoveryEmailVerify identity for ID or password recovery
1:1 InquiriesEmail, Company Name, Name, Contact InformationCustomer support reception and processing, issue handling, error verification
Service ProvisionEmailProvide optimized services, introduce new services, offer service guidance based on user characteristics, analyze access frequency and service usage statistics
Event ParticipationEmail, Company Name, Contact Person’s Name, Contact InformationEvent operation, announcement of winners, prize delivery
Service Contract and Fee Settlement (Institutions)Organization Name, Representative User’s Name, Representative User’s Mobile Number, Sub-user Email Accounts, Affiliation Verification DocumentsPaid service usage, issuance of tax invoices
Automatically Collected During Service UsageService usage records, misuse records, visit time, access logs, cookies, IP address, device information (OS, screen size, device ID, mobile model)User verification, service usage statistics, prevention of fraudulent use

2. Methods of Collecting Personal Information

The Company notifies users in advance and seeks consent before collecting personal information. However, in certain cases permitted by law, information may be collected and used without consent:

  • When necessary to perform a contract with the data subject or take steps at the request of the data subject prior to entering into a contract.

  • When obtaining additional consent during the use of supplementary services or event participation.

Personal information may also be collected in the following ways:

  • Automatically generated and collected during PC web/app and mobile web/app usage (e.g., device information, IP address, cookies, visit time, misuse records, usage records).

  • Through web forms or similar methods for identity verification and user authentication.

3. Provision of Personal Information to Third Parties

The Company does not provide personal information to third parties without the user’s consent, unless required by law.

The Company does not use personal data, including User Content, to train, retrain or fine-tune AI models, or for independent AI model improvement purposes.

4. Outsourcing of Personal Information Processing

① The Company outsources certain tasks to third-party service providers as follows:

Delegatee (Service Provider)Outsourced TaskRetention Period
Amazon Web Services (AWS)Hosting, storage and information-system operations for the WISSLY serviceUntil membership withdrawal or termination of the outsourcing agreement
StripePurchase and fee settlement (Global)Until membership withdrawal or termination of the outsourcing agreement
ChannelTalkCustomer support, sales, and marketingUntil membership withdrawal or termination of the outsourcing agreement
GoogleLogin servicesUntil membership withdrawal or termination of the outsourcing agreement
LoopsEmail delivery servicesUntil membership withdrawal or termination of the outsourcing agreement
Amazon Web Services (AWS) / Amazon BedrockAI processing and response generationUntil completion of processing
Google Cloud / Vertex AI (Gemini)AI processing and response generationUntil completion of processing

② If there are any changes to the delegatees or outsourcing details, the Company will promptly disclose such updates via this Privacy Policy.

5. Overseas Transfer of Personal Information

RecipientCountryTransfer Time & MethodTransferred DataPurpose & Retention Period
Amazon Web Services, Inc.(Contact: aws-korea-privacy@amazon.com)Europe: Germany / Asia: Republic of Korea (Seoul Region) / Other regions: United StatesTransmitted via network upon membership registration and during service usagePersonal information collected during service usageHosting, storage and information-system operations for the WISSLY service; until membership withdrawal or termination of the outsourcing agreement

AWS hosting and data storage regions are assigned based on the service region: Germany for Europe, the Republic of Korea (Seoul Region) for Asia, and the United States for other regions.

Certain AI processing may involve processing in jurisdictions outside the Republic of Korea depending on the selected cloud AI service, model and service configuration. Such processing is subject to applicable contractual and data-protection safeguards.

Users may refuse overseas transfers; however, certain services may be restricted in such cases.

6. Use of Cookies

Cookies are small text files sent by the web server to the user’s browser to store user preferences, visit history, and usage behavior, making the website faster and more convenient. Cookies do not store personally identifiable information.

Users can choose whether to allow cookie storage.

Cookie rejection settings:

  • Internet Explorer: [Tools > Internet Options > Privacy > Settings]

  • Chrome: [Settings > Advanced Settings > Privacy > Content Settings > Cookies]

7. Retention and Use Period of Personal Information

In principle, personal information is destroyed without delay once its purpose has been achieved or the retention period has expired.

  • To prevent repeated re-registration for improper benefits, user data (name, email, contact, company) is retained for 6 months after withdrawal.

  • Device ID and IP address are retained for 12 months.

  • Certain records are retained under applicable laws:

Retained InformationLegal BasisRetention Period
Records related to contracts or withdrawal of subscriptionAct on Consumer Protection in E-Commerce, etc.5 years
Records related to payment and supply of goodsAct on Consumer Protection in E-Commerce, etc.5 years
Records related to consumer complaints or dispute resolutionAct on Consumer Protection in E-Commerce, etc.3 years
Website visit recordsCommunications Secrets Protection Act3 months
Event participation recordsConsent of the data subjectWithin the transaction period based on the prize fulfillment contract

Inactive accounts (no login for 1 year) will be marked dormant and stored in a separate database.

8. Destruction of Personal Information

When retention periods expire or information becomes unnecessary, the Company promptly destroys personal information.

  • Electronic data: deleted using technical methods to make recovery impossible.

  • Printed documents: shredded.

Users may exercise rights under the Personal Information Protection Act, including access, correction, deletion, and suspension of processing.

  • If a correction request is made, data will not be used or shared until completion.

  • If incorrect data has already been shared, the Company will notify third parties without delay.

  • Users may withdraw consent or terminate membership at any time.

  • These rights may also be exercised through a legal representative.

The Company will verify the requester’s identity and promptly take necessary actions in accordance with the law.

10. Measures for Security of Personal Information

① Technical Measures

  • Password-protected accounts, encryption, and file locking.

  • SSL encryption for data transmission.

  • Regular updates of antivirus software.

  • Firewalls, intrusion detection, and vulnerability scanning tools.

② Managerial Measures

  • Access restricted to the minimum number of personnel (e.g., marketing, customer support, data protection staff).

  • Regular compliance checks.

  • Clear responsibilities during employee onboarding and offboarding.

③ Physical Measures

  • Access control systems in offices and server rooms.

  • Storage facilities located in restricted security zones with access logs.

Note: The Company is not responsible for damages caused by user negligence (e.g., leaked IDs/passwords).

11. Privacy Officers

For inquiries, complaints, or suggestions related to privacy, please contact:

ServiceRole / DepartmentEmail
Wissly AI ServiceChief Privacy Officer: Seongwook Hwang (CEO)ceo@stephow.me
Wissly AI ServiceResponsible Department: Jihyung Cha (CTO)cto@stephow.me

External consultation is also available via:

OrganizationWebsitePhone Number
Personal Information Infringement Report Centerhttp://privacy.kisa.or.kr118 (no area code)
Supreme Prosecutors’ Office Cyber Investigation Divisionhttp://www.spo.go.kr1301 (no area code)
Korean National Police Agency Cyber Bureauhttp://cyberbureau.police.go.kr182 (no area code)

12. Scope of Application

This Privacy Policy applies to the Wissly AI Service. If redirected to other websites, their respective privacy policies apply. Users should review each website’s policies.

13. Amendments to the Privacy Policy

This Privacy Policy is publicly available for easy access. Updates may be made to reflect legal or service changes.

  • Minor changes: effective 7 days after posting.

  • Significant changes (e.g., new data collected or new purposes): notified at least 30 days in advance.

  • Previous versions will remain available for reference.

14. AI Data Processing

  1. User Input may be processed through enterprise AI services including Amazon Bedrock and Google Cloud Vertex AI for the purpose of generating AI responses and providing the Service.

  2. Depending on the selected feature or model, these platforms may provide access to foundation models from providers including OpenAI, Google and Anthropic.

  3. The Company does not use User Input, uploaded Customer Content or AI Output to train, retrain or fine-tune AI foundation models, or for independent AI model improvement.

  4. The Company uses enterprise AI services and configurations intended to prevent Customer Content from being used to train general-purpose foundation models.